Breaking chains and building bridges: celebrating cultural harmony in the age of UGC (user generated content)

What if apartheid, true meaning, is the opposite of what we have been taught? In this episode, I will talk about Reverend Jan Christoffel du Plessis who coined the word ‘apartheid’, and used it in a manifest, how politics introduced the apartheid system, that is still being used today, even in Holland (election). But also how digital marketing can catalyze a ‘revolution’ by using UGC content to bring cultural harmony. Watch the podcast on YouTube.

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